© Carruth LLC dba The Wireframer 2023
ABOUT
Hi, I’m Skot.
You may know me as that guy on LinkedIn who is angry about bad software. Now you can hire me to help you make your software less bad.
For 13 years, I led a team of 40 ridiculously talented designers, engineers, and strategists at Philosophie Group. There, we worked with clients ranging from startups to Fortune 500 to launch over 300 web and mobile applications.
In 2022 I left my post as CEO to return to the work I love the most: working with founders to build cool stuff that solves real problems.
I go by “The Wireframer” because it’s the thing that I do uniquely well. At my agency, my role was often to figure out what our clients actually needed and translate it to designers and developers. I’ve probably sketched out over 1000 apps.
I’m passionate about design education, and throughout my career I’ve taught design and entrepreneurship at institutions including General Assembly, UCLA Anderson, and NYU Stern.
Select Client List
- Amazon
- American Express
- BCGDV
- Citi Ventures
- Nike Valiant Labs
- AARP
- American Family Insurance
- Aon
- Capital Group
- Capital One
- Coop Financial
- Cowgirl Creamery
- Enervee
- Flight Club
- Fullscreen
- Goldman Sachs
- Kabbage
- Kobe Inc
- Nintendo
- Nissan
- Obvious
- One Sothebys
- Planned Parenthood
- Prudential
- PwC
- Qantas Airlines
- Royal Carribean
- SAG-AFTRA
- Science37
- Shell Greenlots
- Supercell
- UC Berkeley
- UCLA
- Virginia Tech
- Voodoo Games
- W Hotels
- Warner Media
- WeWork
- Young Money Entertainment
Select Talks / Teaching
- The Future is Dark, World Usability Conference, 2019
- Experiment-Driven Design, Agile2018, 2018
- Design as Strategy, NELAUX, 2017
- EDD in the Enterprise. Lean Startup Week, 2017
- UCLA Anderson Design Thinking Seminar, 2016–2019
- Describing Designs. SF UX Designers, 2016
- Creating an Objective Visual Strategy. Evenings at the Loft, 2015
- Balancing with Clients, Balanced Team Summit, 2015
- Designing, Technically. General Assembly, 2014
Select Publications
- When You Need a Product-Design Reality Check with Users. UX Matters, 2018
- Where Do Design and Business Strategy Meet? Design Thinking. Boxes and Arrows, 2018
- How to Create a Culture of Design Thinking. Print, 2018
- Introducing Experiment-Driven Design. InfoBeans Blog, 2017
- The Cost of Growth. Medium, 2017
- Software Engineers are People. Medium, 2017
- Can design leaders innovate in the enterprise? Medium, 2017
- Is Agile Planning the cure to the Hairy Back Syndrome? Medium, 2017
- Why Lisn Lost: It Got the Design Right, but it Didn’t Get the Right Design. Entrepreneur, 2017
- The Toast Principle of Product Design. Medium, 2016
- Creating an Objective Visual Strategy. Medium, 2016